Privacy Policy

This Privacy Policy describes the information collected when you visit Past The First Look (pastthefirstlook.com), who collects it and the choices you have. Last updated: October 30, 2026.

Information you give us

Reading the site does not require an account, and we never ask for your name, email address or phone number. If you write to the editors, we use your message and email address only to answer you.

Analytics

We use Google Analytics 4 to understand how the site is used: which pages are opened, how far they are scrolled, which links and buttons are tapped, and the approximate region and type of device. Google Analytics relies on cookies and similar identifiers to do this. We look at the results only as aggregated reports.

Advertising and cookies

Ads on this site are served through Google Ad Manager. Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites. Google's use of advertising cookies enables it and its partners to serve ads based on visits to this site and/or other sites on the Internet. If you reach us through one of our own ads, a first-party cookie stores the campaign details of that visit for up to 90 days, so that we can tell which ads bring readers to the site.

Your choices

• Turn off personalised advertising in Google's Ads Settings.
• Opt out of personalised advertising cookies from some third-party vendors at aboutads.info.
• Block or clear cookies in your browser; the site can still be read without them.

Changes and contact

If this policy changes, the new version is published on this page with a new date. Questions about it can be sent to editors@pastthefirstlook.com.